#  GOTS Press Release +++ GOTS celebrates 20-year anniversary with anti-greenwashing campaign

**"Faces from field to fashion" video series captivates viewers with a journey through [organic](https://gots.vorschau.website/resources/glossary/organic "<p>'Organic' is a regulated term used to distinguish systems of managed production and products derived therefrom that adhere to principles of health, ecology, fairness and care, and which are certified compliant to an organic standard's regulations by an Approved Certification Body. <br>GOTS defines organic textiles as being made with fibres from organic agriculture systems that are certified to one of the IFOAM Family of Standards, and that are processed in socially and ecologically responsible ways, in alignment with organic principles.</p>") textile processing**

It’s our anniversary and we want to celebrate with you! As the world’s leading textile processing [standard](https://gots.vorschau.website/resources/glossary/standard "<p>standard glossary text</p>") for [organic fibres](https://gots.vorschau.website/resources/glossary/organic-fibres "<p>Lorem Ipsum dolor sit amet</p>"), Global Organic Textile [Standard](https://gots.vorschau.website/resources/glossary/standard "<p>standard glossary text</p>") ([GOTS](https://gots.vorschau.website/resources/glossary/gots "<p>The worldwide leading voluntary sustainability standard for the post-harvest textile value chain for certified organic fibres, covering environmental criteria, human rights, social criteria and business conduct.</p>")) has been engaged in improving the textile industry for two decades. To commemorate this exciting milestone, we are taking a moment to recognise those who have been with us along the way – our friends, stakeholders and partners, [workers](https://gots.vorschau.website/resources/glossary/worker "<p>Any individual engaged in work who is not a senior manager or owner.</p>") and managers in GOTS-certified companies, and the consumers who have all helped us make GOTS the gold standard for organic textile certification – from field to fashion.

To show our appreciation, we are launching an awareness [campaign ](https://gots.vorschau.website/faces)that will educate, engage, and inspire. We aim to empower people to **say no to [greenwashing](https://gots.vorschau.website/resources/glossary/greenwashing "<p>The practice of making an unsubstantiated or misleading claim about the environmental benefits of a product, service, technology or company practice.<br>(Source: International Consumer Protection and Enforcement Network (ICPEN), 2016)</p>") and say yes to GOTS!**

The centrepiece of the campaign is our "Faces from field to fashion" [video series](https://youtube.com/playlist?list=PLp7fg_x4ACDhr7mBSRLipidt5Pcueoo1n). It’s a behind-the-scenes journey to the heart of GOTS, an introduction to the sights, sounds, and faces behind every GOTS product. Representing more than 4 million people working in GOTS certified facilities around the world, eight individuals give us a glimpse into their lives and tell us how they have been impacted by GOTS in unscripted and candid video portraits.

GOTS is inviting the public to celebrate from October through December, as the full video series is unveiled, along with a campaign [landing page](https://www.global-standard.org/faces), creative contests, and fun giveaways. The festivities are expanded with interviews, articles, and other media partnerships. We look forward to honouring the occasion with you!

Please visit our [Media Centre](http://www.global-standard.org/media-centre) for shareable pictures, video and other information.

 [ Share this page ](#fs-toggle=share)